(cover)

For the Absolute Best
in International
Addressing Solutions...

(Global-Z logo)

You've Come to the Primary Source.

(inside spread)

Only Global-Z gives you the most accurate and up-to-date International Address processing for every country in the world.

This means less waste and more profits for you.

Global-Z International is the benchmark in International address standardization, database management, merge/purge, list rental fulfillment and data management. Our own R& D Staff has developed proprietary software technology that is the best in the industry. For the past decade we have created, developed and perfected reliable address processing solutions for everything from Kanji to "the King's English!"

Whether you're a fortune 500 company, as many of our clients are -- or a smaller company on the way up in the global market -- you can rely on Global-Z.

Address Standardization of unmatched quality

We provide our clients with global addressing solutions of the highest quality. Our multi-level coding structure determines the accuracy of an address -- and if it's correctable. This allows our clients to pinpoint which addresses will yield the highest return for their direct marketing campaigns. We gather official postcode data from postal authorities worldwide. With this data we have developed and routinely update systems that insert or correct postcodes when necessary. We've also created our own extensive databases of city and province information for countries where postal authority data is as yet unavailable, incomplete, or of irreparably low quality.

Merge/Purge logic superior to any other in the industry

Handling the many language and cultural idiosyncrasies of multinational lists is a key aspect of Global-Z's unique merge/purge systems. Unlike others, we use address standardization, coupled with "Pattern Recognition" to identify duplicates. This is superior to the traditional "Key Matching" method, because it utilizes patterns found within addresses to recognize duplicates at an individual, household and business-to-business level. Our merge/purge process is sensitive to any suppression data. Any unwanted countries, territories or contacts will be carefully removed from your marketing campaign.

International Database Management with unique advantages

Our International Marketing Database Services are ideal for international direct mailers. We offer state-of-the art data processing technology, including merge/purge and international address standardization. Our international experience, combined with our proprietary software, gives you a proven, effective system for: * International list rental selection and fulfillment * Database selections for promotional direct mail programs, circulation, or fulfillment * Marketing analysis on geographical variables such as country, region, city and postal code, or any custom variables required * Custom analysis based on customer specifications.

List Rental Fulfillment with warp-speed turnaround time

Many Global-Z clients make their customer/prospect lists available for rental and exchange. List Rental Fulfillment is one of our core capabilities. Selections can be based on any aspect of your rental database including: recency, frequency or monetary and geographic elements. We offer the fastest turnaround time in the industry on list rental fulfillment. Orders submitted before 3:00 p.m. (EST) are processed the same day.

Suppression File Creation that's history-making

Global-Z has the capability to create suppression files from undeliverable mail returns and individual suppression requests. This service has saved our clients significant dollars in wasted postage on international mailings. With new privacy laws introduced in many countries, we take special attention to assure each client that any individual or address to be excluded from a mailing campaign will be suppressed. It is beneficial to keep this history from the start of your direct marketing efforts. We recommend that companies maintain a history of each mailing for suppression reasons. When suppression information is requested, there is an expectation on the part of the customer/prospect that action will be taken based on this data.

Seamless Local Language Processing that's letter-perfect

We have coined the phrase "Local Language processing" to describe those systems designed to deal with non-Western alphabets -- such as Japanese, Chinese and Korean. At Global-Z we have pioneered applications that can seamlessly process name and address information from China, Taiwan, Japan and Korea. We can also deliver the output in either written language. This means that -- for instance -- a database of names and addresses from Japan can be created that contains both Japanese and Elgnish-transliterated information.

Web Filters for a new level of e-commerce address identification

Data collected from th web presents a new challenge for address verification. The high occurrence of incorrect and bogus addresses cannot be ignored. In some cases, as much as 40% of data gathered is incorrect. Our web filtering process combines an entropy rating with various linguistic models to distinguish legitimate addresses from unmailable ones.

For the ultimate International Addressing solutions, there's only one choice ---

Global-Z International
The Source for Accurate
International Addressing

(back panel)

We've been correctly addressing the
needs of international Direct Marketers
for over a decade.

Here are a few FAQs of interest to
prospective Global-Z clients.

Q. What separates Global-Z from all the rest?

A. Global-Z specializes in the international arena. We do not divide our energies between domestic and international address processing hygiene. For the past 10 years we have developed and perfected software that has made us the leader for accurate, up-to-date, International Address Processing. We continually explore new ways of improving our services and technology, to meet and exceed the needs of the international direct marketing industry. As new world markets open up, Global-Z is there, well ahead of those needs.

Q. Why is cultural sensitivity so important?

A. Marketing products and services internationally requires a knowledge of international languages, cultures and customs. Global-Z's business philosophy is based strongly on this knowledge, and we take pride in learning as much as we can about each country's unique culture. Through focused training and travel programs, our employees develop a true sense of global sensitivity. Our customers benefit from this knowledge and are able to build highly specialized international marketing programs through this information. Showing cultural sensitivity in addressing is a key factor in gaining truse when mailing to international prospects. It shows a respect for individuals, their country and society, and lets them know that you have taken the time and care to address them properly. This first impression will have a positive and lasting effect on your products or services -- and, in some cases, show substantial increases in response rates.

Q. What makes Global-Z customer service and support so much better than others?

A. It starts wit our desire to be the best -- and give our clients the best. The depth and breadth of our training program goes far beyond traditional service bureau norms. Global-Z Customer Service and Support Specialists are trained and continually updated in all aspects of international addressing solutions. Through a series of well-developed, intensive, interactive study modules, lectures, and open forums, we give our give our staff skills and knowledge unmatched in the industry. This helps ensure that our team provides you with well-informed, personalized, friendly and supportive assistance -- for all of your marketing efforts.

Q. What else can Global-Z do for its clients?

Global-Z's technological capabilities go far beyond the mere processing of international address data. Global-Z is also a full-service data company with experience in many areas of marketing data, maintenance, analysis and solutions to a wide range of marketing data applications. In addition, we are constantly developing new product and service offerings, so talk to us about your data management needs and see what Global-Z can do to help you.

Get a clean start -- and more profits -- with your next international mailing. Contact Global-Z today and start using the most accurate, up-to-date, International Addressing Solutions -- backed by the best customer service and tech support in the industry.

For more information, please call Toll-Free, e-mail us, or visit our website.

1-800-447-3978 ex. 202
info@globalz.com
www.globalz.com

Global-Z International
Historic Route 7A
P.O. Box 930
Manchester Center, VT 05255