Copy that makes your customers say, "I want that!"


 

back

 

 

 


Planting the seeds
of Hydroculture.





 

 

 

 

   
 

(brochure cover copy)

The World's Most Carefree

Plant Systems

Guaranteed!

(logo) Luwasa Hydroculture

(mailing address panel - on back)

[logo & address]

Luwasa Hydroculture

The Secret to Growing BEAUTIFUL PLANTS!

(open to double panel spread)

Introducing
LUWASA HYDROCULTURE

An Innovative, carefree method of plant culture to produce healthy, flourishing plants!

All you do is add plants, water -- and love!

Welcome to the world of carefree plants! Luwasa Hydroculture Systems offer a virtually carefree method of plant culture that provides plants with a continuous supply of water and nutrients in a soil-less container. These patented Swiss systems are self-watering, clean and maintenance-free. And they take the guesswork out of plant garedning.

You'll develope and instant green thumb the first time you use a Luwasa Hydroculture System. That's because they're the easiest to use, most successful and most convenient plant growing containers available anywhere in the world!

(picture caption) Now your plants will flourish with this simple carefree system. When you order a Luwasa Hydroculture System you get all these elements.

(illustration call-outs)

Hydrogauge Water Indicator
A special indicator monitors the level of the water and nutrient solution held at the bottom of the container, eliminating the risk of overwatering or underwatering your plant.

Luwasa Outer Hydropot
The 5" outer Hydropot is designed for durability and won't stain furniture with water rings. Made of polyethylene, this pot is sturdy and unbreakable.

Inner Cultivation Pot
This ventilated Cultivation Pot suspends the Leca Clay Pebbles for a smooth flow of water. It is specially molded to protect the six-month Nutrient Capsule and has a special housing for the Hydrogauge.

Leca Expanded Clay Pebbles
There's no soil in this revolutionary plant care system. Luwasa Hydroculture uses kiln-dried clay pebbles as the growing medium, eliminating the need for messy soil that loses its nitrients over time. Leca Clay Pebbles last a lifetime, and the sterile, soil-free system eliminates bacteria growth, soil-borne insects and diseases.

Six-Month Nutrient Capsule
This self-contained Nitrient Capsule sits in the special reservoir under the Cultivation Pot, continuously releasing the necessary nitrients into the water for healthy, well-fed plants.

(open to 4-panel spread)

Luwasa's

SPECIAL RISK-FREE INTRODUCTORY OFFER
Gives you an
Instant Green Thumb!

(panel 1)

Wouldn't you love to grow gorgeous, healthy plants without worrying about them every day?
Now you can!

This scientifically-engineered plant system redefines plant care. Luwasa Hydroculture Systems are so versatile that you can grow houseplants, flowering bulbs -- even exotic flowers -- trouble-free! Because of the technologically-advanced Leca Clay Pebbles, the moisture level varies from 100% at the bottom to less than 5% at the top. This is particularly important because the roots of a plant will seek the level of moisture it desires -- a feature which makes the system suited to growing a wide variety of plants with differing requirements. Plant roots are also more compact and healthier because they don't have to seek water and nutrients. Plants and flowers love Luwasa Hydroculture Systems -- so, you can even put more than one type of plant in the same pot.

We are so convinced that you and your plants will love this carefree system that we are offering the Luwasa Hydroculture System RISK-FREE! If you are not completely satisfied, return it within 60 days for a complete refund.

(panel 2)

NO MORE SOIL, NO MORE TOIL.
Now get carefree planting with this easy-to-use system.

Now you don't have to mix soil and nutrients, hoping you've got the right proportions to keep your plants healthy. Luwasa does it instantly.

The Luwasa Hydroculture System uses a special kiln-fired clay aggregate known as Leca Expanded Clay. The plant roots grow in Leca, as they would in soil, feeding on a water and nutrient solution which the Leca draws up by capillary action, similar to that of a sponge.

Feeding your plants has never been easier. The six-month slow-release Nutrient Capsule contains ion-exchangeers that release the nutrients throughout the six-month period. Now there's no need to fuss with messy and harmful chemicals to feed your plants -- they grow right in the nitrient solution!

The Luwasa Hydroculture System uses a simple, yet highly functional, container that consists of an inner Cultivation Pot and an outer Hydropot. The Cultivation Pot holds the clay pebbles, while allowing the water and nutrients to be absorbed through perciesly-engineered vents. The white outer Hydropot can coordinate with many surroundings. Or, if you prefer; put it in a basket or pot of your own choosing -- to match your decor! In addition, there's never condensation or overflow from watering, and no more water spots.

All the guesswork is taken out of plant care with the Luwasa Hydroculture System. Simply check the Hydrogauge periodically to know when to add water. It's that simple. The indicator also acts as a reminder; it shows when a Nutrient Capsule was put in and calculates when a new one will be required.

You just can't miss with this patented Swiss sensation!

(panel 3)

READY...SET...GROW!

No need to check your plants every day to see if they need water. Luwasa makes sure they're always healthy and happy!

Transplanting is quick and easy, too. In four simple steps, your plants can begin flourishing in a healthier and happier environment.

(numbered illustrations and captions)

1) Thoroughly wash any dust from the Leca Clay Pebbles, allow them to absorbe the water and then partially fill the Cultivation Pot.

2) Carefully remove all earth from the roots and rinse gently with lukewarm water.

3) Place the Nutrient Capsule in the center of the outer Hydropot and position the Cultivation Pot on top.

4) Center your plant; gently spread and cover roots with clay pebbles. Add water, using the Hydrogauge as a guide -- and you're done!

(panel 4)

Instant Green Thumb Planting Features

Mistake-Proof Growing
*
Patented self-watering design.

Low Maintenance
*
Water once every two to three weeks.
*
Perfect for frequent travelers.
*
Nutrient capsule lasts for six months!

Easy, Fun and Satisfying to Use
* S
imple transplanting and set up.
*
Joys of successful, healthy and beautiful plants.

Healthier Plants
*
Plants will develop healthier root systems.
*
No bacteria, no soil-borne insects or diseases.

CALL TOLL- FREE NOW!

1-800-522-2892
Or use the handy ORDER FORM below

  top