Copy that makes your customers say, "I want that!"

 

 

 

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"Allow me to hit
you with this chair."




    
 

Riverside Technologies International FREE Sample Offer.



"It's the size of a quarter.
It can make your products fly off the shelf.
Let me send you a FREE sample."


(Address,Name, Date)

Dear (insert computer generated name),

This week another client thanked me for hitting them with a chair. Now this may seem strange to you - so let me explain.

Several months ago, when the client came to my office, they had no idea that I was going to do this. And you can imagine their surprise when they walked through the door and saw a chair on the ceiling with their name on it. They were struck by the visual impact and immediately asked, "What's that chair doing on the ceiling." And what do you think I told them?

I said," that chair on the ceiling is the Big Idea. It's there to stand out and get your attention." The client told me that it certainly got their attention - and made a big impact on their mind. That's what you must do in order to stand out from your competition and generate more sales. You own your shelf space. You need to energize it. You must have a Big Idea - a chair on the ceiling concept -- And that's where I can help you.

My name is Jim Howes, and for the past 15 years my Big Idea Company has been helping clients around the world increase their sales -- from 20% to 200%! And I've got a Big Idea that can help do the same for your product. It's something your competition won't have, because it will be exclusively yours. I'll tell you how to get it in a moment, but first l want to give you a cold, hard fact:

67% to 90% of brand purchase decisions are made at the shelf within 12 seconds.* This crucial "Moment of Sale" is when you need to control the customer response to choose your product over the competition. If you don't, you lose the sale. The biggest advertising / branding campaign in the world has no power at this point. But, the Big Idea does. And it has been highly effective all over the world.

One client recently wrote:

"We were most happy with the results of our promotions on Soproni Ászok: The can volume grew by approximately 70% YOY in the promoted period, whilst the natural growth would have been around 10-15%."

(over please)

My Big Idea inventions have generated double-digit sales increases in every case for clients like: Coca-Cola, Coors, Brahma Beer, Interbrew, Molson's, Pronto Shake, and Kellogg's. They can do the same for you.

So, what is the Big Idea I have for you? As I said before; it's the size of a dime, and it can make your products fly off the shelf. It comes in the form of a proven, patented promotional vehicle designed to capture the moment of sale. And it's yours for FREE!

All of my patented Big Idea products offer you low cost and high profitability. Using them is the quick, clean, simple way to improve your bottom line in every case. Because they're "randomly seeded" into your product mix, your unit cost is amortized over the seeding. For example: Talking Cans that are amortized 1 in every 3,000 units, costs only 1/2 cent each. Implementation is fast - and easy. I'll even guide you through the steps from start to finish.

I'll be happy to send you a FREE Big Idea sample. Just visit my website, click on the FREE sample icon and choose the one which suits you best. I look forward to hearing from you and helping your products fly off the shelves.


Warm Regards,


Jim Howes
President, RTI
Tel: (203) 762-7100
Fax: (203) 762-9931
e-mail: jimhowes@msn.com


P.S. Order your FREE Big Idea sample before December 10, and I'll include a FREE set of promotional ideas for your product.


* Source: POPAI Consumer Buying Habits Study;
ACT MEDIA Inc.

Web: www.riverside-technologies.com · Office: 10 Wilton Acres, Wilton, CT 06897, U.S.A.

 
    
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